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Photo by Clay Banks on Unsplash

When you make predictions, you are making assumptions. And when you make assumptions, you are basically guessing. And the more specific the guess, the more likely it is that you’ll be wrong.

It’s based on a wide range of uncertainty.

There are a lot of factors that go into making a prediction, and the odds of any one prediction being right or wrong are always wide. You cannot be 100% certain of anything that you believe about the path of the events and trends surrounding you. …


The score takes care of itself

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Photo by Kelly Sikkema on Unsplash

Too often in our lives, we are faced with outcomes that are entirely outside of our control. We can’t control the people we work with and for, and the choices they make. We can’t control the responses to the work we do, to the words we write, to the things we express and share. We can’t control the way people treat us, and the way people answer us.

That lack of control is increasingly constricting and anxiety producing. We have given up so much of our lives to technology, to the people we engage with in our relationships — to…


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Photo by Victoria Heath on Unsplash

The world tells you you need to do more, more, more. But there’s a lot of research that says doing less is the key to being more effective; research suggesting that multitasking increases the chances that you’ll make at least one mistake.

In Travis Bradberry’s article Multitasking Damages Your Brain And Career, he cites a Stanford study that shows the negative impact and the dangers of multitasking.

“The Stanford researchers compared groups of people based on their tendency to multitask and their belief that it helps their performance. They found that heavy multitaskers — those who multitask a lot and…


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Photo by NeONBRAND on Unsplash

Writers write.
That’s something I observe as a golden principle; you cannot call yourself a writer if you aren’t prepared to sit down and do the work. It might be a part of your identity, it might be your most precious dream, but it is not your reality.

A writer is someone who makes the time to work on their craft. A writer is someone who prioritises it, who makes space for it, who builds it into her schedule. A writer is someone who makes sacrifices for who they want to be and the work they want to do.

The…


Why Millennials and Gen Z are not a generation of slackers

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Photo by Brooke Cagle on Unsplash

In a 2018 Huffington Post article, Michael Hobbs talks about the popular idea of millennials. Yes, people like you and me.

“We’ve all heard the statistics. More millennials live with their parents than with roommates. We are delaying partner-marrying and house-buying and kid-having for longer than any previous generation. And, according to The Olds, our problems are all our fault: We got the wrong degree. We spend money we don’t have on things we don’t need. We still haven’t learned to code. We killed cereal and department stores and golf and napkins and lunch. Mention “millennial” to anyone over 40…


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Photo by David Nicolai on Unsplash

We suck at knowing what we want.
If you ask most people what they really want out of life, the answer is going to be shaped far more by their perception of what they should want than the reality of their interests and desires.

We want what we’re trained and conditioned to want. For some people, that’s been two cars, two kids and a picket fence. For others, it’s a career full of accolades and attention. Our parents program these wants into us, unconsciously, and so do our friends, the media we consume, and our surroundings.

If you’re told that…


4 ways to become a less s**tty person

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Photo by Joshua Earle on Unsplash

We are not living in a time where we have the luxury of looking out for number one and living selfishly. It doesn’t work like that. The only way we get better and get to where we need to be is together. It’s with a sense of shared joy and shared pain.

Becoming someone that people actually and actively want to know is about recognising your place in that and rising to it. It’s not about personal charm, it’s not about aesthetics. It’s about the person you choose to be in the face of a great need. …


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Photo by Josh Rose on Unsplash

We have this notion of FOMO that pervades and shapes our choices about how we spend every damn cent we have in the attention economy.

It spikes whenever there’s a new app on the block that everyone’s using and obsessing over; we feel as though we are outside of the zeitgeist, we’re missing out on an experience that can’t be replaced, or we’re skipping some unnamed and vague life changing opportunity to be the next big voice.

If you spent the necessary time investing in every single new tool, messaging service or platform for communication, you would have zero time…


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Photo by Ed Robertson on Unsplash

We are living in a pretty fractured period in our history. People on opposing sides of any idea are violently angry about any perceived transgression or any belief that violates their own world view. Rather than allowing our all-new level of connectedness to bring us together, we have allowed it instead to fracture what we have in common, and drag us further apart.

The Latin phrase Homo unius libri (I fear the man who knows only one book), is generally attributed to philosopher and theologian St. Thomas Aquinus. It can be interpreted to mean that a narrow world view is…


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Photo by inlytics | LinkedIn Analytics Tool on Unsplash

I deleted LinkedIn this week.
I am enjoying a refreshing break from SEO and VA business development managers who want to connect in the name of synergy. From work/life coaches who “just want to ask me one question.” And from copy-paste content written by wannabe rockstar recruiters about the various times they either turned someone down or gave them a job on the spot.

I’ve been focusing on reducing the channels and interactions that I invest my time in.

Joan Westenberg

Chaotic good. Award winning creative director & writer, ft. in Wired, The AFR, SF Chronicle, Junkee. founder tinyspells.xyz / thisisstudioself.com ✨ She/Her.

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